19-20 March 2013: Eyeforpharma Barcelona
eyeforpharma Barcelona 2013 is the leading pharma commercial event in the world- now in its 11th year, this three-day conference will tackle the most critical issues facing the Pharma and Med Device industry. Hear from 80+ senior level pharma speakers and network with an audience of over 1000 attendees from sales, marketing, digital, medical, commercial, market access – if you attend one event this year, make sure it’s this one!
- NEW! The Keynote Customer Day: A passionate manifesto from doctors, payers and patients to spur you to deliver your portfolio around their future health vision
- Sell outcomes, not medicines: Align with your customer’s end goals to deliver real engagement ‘beyond the pill’
- Multichannel Masterclass: Personalise your approach by letting your customer select the right channel and right message. With case studies from Roche, BI, Merck, Novo, Pfizer and Novartis
- Internal collaboration: Get your product development and commercial teams working to deliver evidence, gain access and guarantee reimbursement
- Digital Reboot: Empower your digital sales reps with the right tools and the correct customer knowledge to sell more efficiently. Case studies from Santander and Nycomed
- Equip your team with the skillset and tools to thrive: Create best-in-class behaviour, establish skills benchmarks and cultivate digital expertise in your reps. Case studies from GSK, Medtronic and Grünenthal
To book your place or for more information, please click here.