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Emerging trends

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EU e-Privacy: Can Cookies be bad for health?

For quite a long time, the majority of people have used websites blissfully unaware of the level to which their… Read more

Social Media in Clinical Trials

The use of social media in supporting medical research is rapidly moving from experimental pilots to informed strategies. Indeed, an… Read more

2012: The Year of the Czech Republic Healthcare Revolution

The Czech healthcare environment has undergone a bit of a revolution this year. The reform laws that have just been issued… Read more

Healthcare Engagement Innovation in India

It has become widely accepted that countries like Brazil, China, India, Russia and South Africa hold great potential for further… Read more

China’s Unique Digital Health Landscape: A Brief Guide for Pharma

China’s Healthcare Reform Plan The rapid urbanization of China, as well as its growth during a global period of economic… Read more

Central and Eastern Europe Digital Engagement

Central and Eastern Europe: The Pharmaceutical Industry and Digital Engagement

We have previously examined healthcare and the pharmaceutical industry in Russia. The other markets of Central and Eastern Europe (CEE… Read more

Pharma 2020 Website

The Russian pharmaceutical industry: Joint ventures and digital engagement?

We have previously looked at aspects of the drive to improve healthcare outcomes in Russia and considered channels such as telehealth,… Read more

The new era of pCRM

The new era of ‘pCRM’

This month, several passionate digital strategists convened on Brighton – in spite of the looming and blustering tail of Hurricane… Read more

Pharmaceutical trust and online engagement

Pharmaceutical trust and online engagement

During August 2011, the European Medicines Agency (EMA) made an announcement that they intend to open to the public the… Read more

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