Google

  • Will new channels change your strategy?

    by - Jul 22, 2011
    Many articles have been written in recent weeks about the trend of the moment: Google Plus. Whenever a new platform or technology comes out, many predictions about its future are made. But do you trust predictions?...
  • Lessons from Google Health

    by - Jun 29, 2011
    As Google announced the end of Google Health last week, a little over three years since its launch in May 2008 promised to revolutionise health records management, thousands of health consumers might well have wondered what...
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