Pharmaceutical mHealth 2011: Observations and reflections
Recently, I was a delegate at the Pharmaceutical mHealth Conference in London. Academics and experts working in the field of data communications,… Read more
Tag Archives: pharmaceutical industry
The Russian pharmaceutical industry: Joint ventures and digital engagement?
We have previously looked at aspects of the drive to improve healthcare outcomes in Russia and considered channels such as telehealth,… Read more
Managing a Social Media Crisis
Background In 2011, the organizers of e-Patient Connections Conference approached Creation Healthcare’s Founder, Daniel Ghinn, after the company’s analysis into… Read more
Pharmaceutical trust and online engagement
During August 2011, the European Medicines Agency (EMA) made an announcement that they intend to open to the public the… Read more
Introduction to Digital Governance
In the pharmaceutical and medical device industries, control of digital activities – including social media – is paramount to avoid… Read more
Open Innovation in the Pharmaceutical Industry
Amongst the most pressing challenges facing many research-based pharmaceutical companies are those of declining Research & Development (R&D) productivity and the… Read more
Digital Marketing in Japanese Pharma: Special Report
At Pharma Marketing Excellence Japan this month, James Bestilny, a member of Creation Healthcare’s APAC Region team based in Tokyo,… Read more