Strategy

  • Pharmaceutical mHealth 2011: Observations and reflections

    by - Oct 30, 2011
    Recently, I was a delegate at the Pharmaceutical mHealth Conference in London. Academics and experts working in the field of data communications, healthcare professionals, as well as professionals representing mobile platform developers were all well represented amongst the...
  • Will new channels change your strategy?

    by - Jul 22, 2011
    Many articles have been written in recent weeks about the trend of the moment: Google Plus. Whenever a new platform or technology comes out, many predictions about its future are made. But do you trust predictions?...
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