Healthcare Engagement Strategy | Discover how digital engagement is changing healthcare

Mobile pharma strategy: integrating business functions

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The following article is from a talk given by Daniel Ghinn at Mobile Pharma World Europe in Amsterdam, April 25,… Read more

Digital Strategies in a Changing Healthcare World

Many pharmaceutical companies are still wary about embracing digital marketing tools as this industry has to adhere to high standards… Read more

China’s Unique Digital Health Landscape: A Brief Guide for Pharma

China’s Healthcare Reform Plan The rapid urbanization of China, as well as its growth during a global period of economic… Read more

Five pathways to award-winning healthcare engagement

Last month’s Healthcare Engagement Strategy Awards 2012 once again provided a legacy of knowledge and great practice shared by the… Read more

London, 26 June 2012: Healthcare Engagement Strategy Summit 2012

Healthcare Engagement Strategy Summit 2012 is a round-table gathering of the healthcare industry’s leaders and pioneers in engagement. We’ll be… Read more

What’s on the Minds of Pharmaceutical & Biotech Company Communications Leaders

After attending a recent gathering of top communications professionals from pharmaceutical and biotechnology companies from around the world, it is… Read more

Preparing to take-off in social media

Whilst the on-going battle of opinion has continued for some time with arguments for and against ‘specific’ guidance on social… Read more

Announcing the winners of the Healthcare Engagement Strategy Awards 2012 #hesawards

This year, in the third annual Healthcare Engagement Strategy Awards, we see healthcare engagement going further than ever before to… Read more

AstraZeneca: Healthcare Engagement Strategy 2012 ‘Open Dialogue’ Award #hesawards

Award: Healthcare Engagement Strategy 2012 Open Dialogue Award Winner: AstraZeneca #rxsave Twitter chat “We thought that using Twitter would help… Read more

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